Plastic Surgery Blog

Do Buttock Implants Last Longer Than Fat Injections?

Once upon a time, having an ultra-thin figure was considered the standard of beauty in Beverly Hills women. Today, though, all you have to do is turn on the television or pick up a magazine to see something about how to get a rounder, sexier rear. Maybe you’re considering an augmentation, but before you proceed, you want the facts. One of the most common questions asked by Beverly Hills Butt Injections patients is whether buttock implants are a longer-lasting solution.

Longer Lasting or More Natural: You Can Have Both!

The truth is, the answer lies not just in the procedure itself but in a number of factors like:

  • The surgeon performing the procedure: As in most things, not all surgeons are created equal. Though implants might seem like a more permanent solution, in the hands of a skilled surgeon like Dr. Bruno, fat injections can last just as long as implants and generally look and feel more natural.
  • Proper post-procedural care: By following Dr. Bruno’s post-op instructions, you allow your body time to establish proper blood supply to injected fat cells and help ensure their long-term survival. With implants, a number of complications that can occur over which you have little control, such as infection, displacement, and capsular contracture due to scar tissue formation.
  • Your diet and exercise habits: With fat injections, the increase in volume is incorporated into your natural body structure. While it is possible to lose volume with fat loss, your body should still maintain its new shape because fat is burned uniformly across the body. While implant volume can’t be lost, changes to your body through diet and exercise, such as muscle growth, can cause complications that could necessitate their removal.

Aside from looking and feeling more natural, once Dr. Bruno has sculpted your new shape, the ability to maintain it rests in your hands. With implants, there are limitations with where volume can be increased, how it can be sculpted, and also a number of potential complications like sagging and problems with healing at the incision site. For these reasons, Dr. Bruno typically recommends fat injections for his patients in Beverly Hills.

Butt Injections are a safe, natural, long-lasting solution for buttock enhancement. If you’d like to learn more, call Dr. Bruno at 310.461.3855 today. He’s here to help.

Can I Get a Butt Lift Through Exercise?

brazilian-butt-liftYou see it everywhere from tabloids to fitness magazines – the quest for a round and perky posterior has become a genuine cultural phenomenon. Maybe you weren’t blessed with a naturally voluptuous figure, but of course, that’s no reason to just give up an accept it. You have money – why not just hire the nearest personal trainer in Beverly Hills? Butt lifts can be achieved through hard work at the gym – it’s true – but, before you put on your yoga pants, you may want to consider what you’re signing up for.

Gym Memberships Don’t Come With Guarantees

Despite what the salespeople or trainers at the gym will tell you, working out regularly and maintaining good eating habits does not guarantee you the specific results you’re after. If it did, everyone at the gym would look like a supermodel. The truth is, a tight firm buttocks from the gym will cost you much more than your monthly dues. Consider the following:

  • Muscle Growth: If you’re looking to gain volume and firm up your rear, you’ll be doing it through muscle gains in your glutes. Unfortunately, because most people tend to favor one leg over the other, achieving even growth on both sides can be difficult.
  • Time Commitment: Working out for a better behind is anything but a fast solution. Not only do you have to be extremely consistent to see results but workout and recovery times by themselves mean you’re in for many months of work to get results.
  • Injury Potential: Squats and deadlifts are great for targeting your glutes, but they’re also the most common incorrectly performed lifts around. They require highly technical form and failure to do them properly can cause injury that will likely undo all your hard work while you recover.

The Better Alternative

We certainly aren’t discounting exercise – in fact, we recommend it for maintenance after a butt lift procedure – but if you’re looking for a sure-fire way to get the results you want, a butt lift is a better way to go.

During this simple outpatient procedure, Dr. Bruno takes excess fat from around your waist and precisely injects it into the buttocks to sculpt a perfect look. After a short 8 weeks, the new cells are fully integrated and, even if you lose fat, your body will still retain its new shape because fat is burned uniformly across the body. In less time (and, arguably, with less pain) than you’d spend at the gym, you have the firm, sexy rear you’ve always wanted AND a slimmer waistline. When you consider the facts, the choice is clear.

Get a tighter, firmer buttocks without the sweat and frustration of months of workouts. Call Beverly Hills Butt Lift expert Dr. Bruno at 310.461.3855 for your consultation today.

Is It True A Brazilian Butt Lift Will Also Reshape My Waistline?

BBLChances are, in your youth, someone told you the classic idiom “You can’t have your cake and eat it too.” Taken literally, it sounds like there’s not much point in having cake, but what is meant by it isn’t any more appealing: with everything gained in life, something must be given. What if you really could have your cake and eat it too? In the skilled hands of Dr. Bruno, Beverly Hills Brazilian Butt Lift patients can do exactly that.

How a Brazilian Butt Lift Works

The use of buttock implants carries with it too many potential complications to be ideal for most patients. For starters, they can only add volume to the buttocks in one area and they lack flexibility in sculpting a more precise shape. They also put you at risk for infection, implant displacement, sagging, capsular contracture (due to scar tissue formation), and problems healing at the incision site.

By contrast, the Brazilian Butt Lift uses your own fat stores to provide the desired increase in volume. During your procedure, Dr. Bruno will do the following:

  • Harvest excess fat cells from your abdomen, love handles, and lower back (though other areas can be used as well)
  • Carefully strain and prepare the fat cells for reinjection
  • Precisely inject the cells into your buttocks, ensuring proper depth and distribution for maximum volume retention and shape enhancement

The really wonderful thing about this procedure is that patients with excess fat stores around their waist are actually ideal candidates, because the ready supply of fat cells ensures sufficient quantity for the desired increase in size. In the end, you get a rounder, sexier rear AND a slimmer waistline – everything you want and nothing you don’t.

Are you ready for a sexier behind AND a more attractive waistline? Beverly Hills Brazilian Butt Lift expert Dr. William Bruno can help. Call us at 310.461.3855 for your consultation today.

Implants vs. Injections: Which Is Better for Butt Augmentation?

It’s been said that not all roads leading to a destination take you to the same place. On first read, it may sound absurd, but what is meant is that the method by which a person arrives at a destination can affect their state and outlook when they get there. This principle can be applied to many things but especially to patients seeking cosmetic enhancement in Beverly Hills. Butt injections and implants are both means to the same result, however, the state of the patient after each couldn’t be more different.

Fat Injection Facts

Commonly referred to now as the Brazilian Butt Lift, fat injections for buttock enhancement come with a number of benefits over implants:

  • Fat cells are harvested from areas of excess on your body, providing the happy side-effect of slimming in those areas
  • Fat injections don’t require incisions in the buttocks, which can become infected and/or have difficulty healing
  • Fat cells integrate naturally with your body and won’t shift once they’ve done so
  • Fat injections tend to provide a more natural looking and feeling result than implants

The Verdict

Implants don’t provide the same flexibility with where volume can be added to allow for a more sculpted look. They also carry with them the potential for complications such as infection, implant displacement, sagging, capsular contracture (due to scar tissue formation), and problems with the incision site healing properly. While both implants and injections are means to providing a more attractive rear, Dr. Bruno tends to prefer fat injections, reserving implants only for those patients without sufficient fat availability to provide the desired increase in volume.

If you’re looking for a rounder, more attractive posterior in Beverly Hills, butt injections are your best option. Let Dr. Bruno help you get the shape you’ve always wanted. Call us at 310.461.3855 for your consultation today.

William Bruno Wins RealSelf 500 Award

West Hollywood Plastic Surgeon Recognized as Top Social Influencer in Plastic Surgeryrealself badge

West Hollywood, CA – 3/01/2016 – Local physician William Bruno is one of 500 doctors in the nation to receive the prestigious RealSelf 500 Award, out of nearly 13,000 board certified specialists with a presence on RealSelf—the leading online community helping people make confident choices in elective cosmetic procedures.

In a time when 1 in 4 U.S. adults share their health experiences on social media channels, the medical professionals that made the 2015 RealSelf 500 are recognized both for having an outstanding record of consumer feedback and for providing credible, valuable insights in response to consumer questions about elective cosmetic treatments, plastic surgery, dentistry and more.

William Bruno Plastic Surgery is a boutique practice headed by Hollywood plastic surgeon Dr. William Bruno. His team consists of knowledgeable medical technicians, nurses, anesthesiologists, medical assistants and patient support staff members who connect patients with the resources, information, and assistance they need.

“In 2015, these 500 doctors collectively impacted tens of millions of consumers, with nearly 30% of our total doctor content posted by this relatively small group,” said Tom Seery, RealSelf founder and CEO. “When I started RealSelf, many doctors questioned why they should ‘give away’ their expertise ‘for free’ on the web. Now, eight years later — and with over one million doctor answers on our platform — we are proud of the standard this select group has set. They’re leading the way by empowering millions of consumers to gain access to the information they need to make smart and confident health and beauty decisions.”

William Bruno is an expert contributor to RealSelf, and to date has posted over 2,000 answers to questions on RealSelf. Each month people from all over world ask important aesthetic-related questions, such as “What is a Brazilian Butt Lift?” William Bruno also maintains a patient star rating of five out of five stars in RealSelf reviews. For more information on William Bruno, please visit and for the full list of RealSelf 500 Award winners, visit

About RealSelf

Since its founding in 2006, RealSelf has created the world’s largest community for learning and sharing information about cosmetic surgery, dermatology, dentistry, and other elective treatments. Our extensive collections of reviews, photos, videos and doctor Q&A make RealSelf the most trusted resource for those who are looking for help beyond the beauty counter.

Are There Exercises I Should Avoid After a Brazilian Butt Lift?

brazilian-butt-liftOne of the reasons the Brazilian Butt Lift has become so popular is because it uses excess fat from elsewhere on your body to give you an enhanced posterior. The results look natural because they don’t come from artificial implants but your body’s own tissue. The use of fat, however, does tend to raise concerns in the minds of Beverly Hills Brazilian Butt Lift patients. Knowing that exercise can cause fat loss, the question naturally arises: “Are there exercises I should avoid after my procedure?”

Timing Is Key

Immediately after your surgery, walking is encouraged, but even light aerobic and weight training should be delayed for a few weeks. One of the most important things you can do to maximize your results is giving your body enough time properly recover. For the first 8 weeks, strenuous fat burning exercise should be avoided. During this time, your body is establishing proper blood supply for the new fat cells – pushing too much can threaten the survival of these cells and ultimately diminish the volume you gained through the procedure.

Intensity Equals Fat Burning

Beginning or resuming a regular exercise routine and a healthy diet after your procedure is a great way to help maintain your results, but many current trends in fitness emphasize short intense workouts that turn your body into a fat-burning furnace. While specific exercises like squats can actually help you maintain your results, you should consider the following:

  • Interval Training: Workouts that alternate between periods of high intensity and short periods of rest are wonderful for overall fitness but they also kick your metabolism into high gear. An example of this is the popular sprint-walk workout.
  • Circuit Style Routines: This is where you move quickly between several exercises in quick succession, performing several rounds with minimal rest in between. Particularly circuits focusing on your 3 major muscle groups (chest, back, legs) are high-fat burners.
  • Heavy Weight Training: In the past, most women wouldn’t even consider this, but the advent of Cross Fit has made that a thing of the past. While lifting heavy weights, coupled with consuming enough good calories, can provide an increase in muscle volume and enhance your results further, it causes a residual calorie burn for about 72 hours post-workout.

What we aren’t saying is that exercise in general or even the above routine types will definitely diminish your results, but because fat burn is a function of calorie intake versus expenditure, it requires a fine balance. If you’re planning on working out heavily, you need to increase your calorie intake to prevent loss of volume. That said, Yoga, running, or routines that focus more on toning through high repetitions and low weight can be good alternatives for staying fit. In the end, though, even if fat is lost, because your body burns fat proportionally across itself, your new shape should still remain intact.

Do you have questions or would like to learn more? Call Beverly Hills Brazilian Butt Lift expert Dr. William Bruno at 310.461.3855 for your consultation today.

Saline vs. Silicone: Which Is Better for Breast Augmentation?

Let’s face the facts: not all women are created equally. Some have been endowed with naturally full breasts while others have inexplicably been granted much less. That said, there’s no reason you have to just accept your lot and live in envy of those around you.

Beverly Hills breast augmentation patients have long been able to level the proverbial playing field, and today, it’s even safer than before. The question now is not whether or not to get breast implants but which kind yields better results.

A Matter of Preference

Over the years, stories have arisen about the safety of one implant type over another, particularly with regard to silicone implants and the potential for rupture. The truth is, both saline and silicone implants have been approved by the FDA for use in breast augmentation, and thousands of studies have been done, finding both types to be free of health risks. Because of this, the choice really comes down to a matter of personal preference. Nonetheless, here are some facts that may help sway your decision:

  • Most people say silicone implants look and feel more natural than saline implants
  • Silicone implants cost more than saline implants and can be more expensive to monitor for rupture
  • Because silicone implants are pre-filled, they require a larger incision to place than saline implants, which can be filled after insertion

In the end, the best type of implant for you depends on what you find most important. Despite studies to the contrary, some still believe that saline implants are safer and prefer them over silicone. On the other hand, many, including Dr. Bruno, believe silicone to be much better for recreating the look and feel of natural breasts. In any case, Dr. Bruno will review all of your options with you during your consultation and find the solution that works best for you.

Don’t settle for less than the full, natural looking breasts you’ve always wanted. Call Beverly Hills Breast Augmentation expert Dr. Bruno at 310.461.3855 today to schedule your consultation.

Are There Exercises That Can Help Maintain a Brazilian Butt Lift?

brazilian-butt-liftThe Brazilian Butt Lift is probably one of the single most transformational cosmetic procedures available, because it not only enhances the buttocks but also provides a slimmer, more attractive waistline. Once you’ve got the sexy behind you’ve desiring, of course you don’t want to go back to how you looked before, so your mind naturally turns to the question “How do I maintain this?” Thankfully, there are a number of things Beverly Hills Brazilian Butt Lift patients can do to keep that new rear in shape.

It’s All About Balance

Inherently, the body is performing a constant balancing act with the food you eat and the activities you do. If you expend more calories than your body takes in, your body burns stored fat proportionately throughout the body. Because the Brazilian Butt Lift uses your own fat to enhance the buttocks, it is possible to lose volume through fat loss. That said, starting up a high fat burning diet and exercise routine post procedure may not be the best way to go.

On the other hand, doing exercises that target and firm your legs and gluteal muscles can help maintain and even enhance your results if you do them properly. Some of the best exercises for this are:

  • Squats – Squats strengthen and tone the entire posterior chain. The most important thing to remember about squat form is to keep your heels flat and bend like you’re sitting down into a chair. Bending at the knees or placing too much weight on the fronts of your feet can lead to injury.
  • Deadlifts – Don’t let the name scare you. Deadlifts are an excellent way to specifically target the glutes and hamstring muscles they connect to. The important thing with deadlifts is keeping the weight as close to your legs as possible and not allowing your lower back to round. A variation on traditional deadlifts, the Romanian deadlift, is even more glute focused.
  • Box Jumps – OK, not everyone has a sturdy box handy to jump onto, but any sturdy flat surface that’s at least a foot off the ground will do. You can even jump in place if you like. These are great for women averse to weight lifting because they require similar force to lift your body off the ground without the need for weights.

The simple rule with exercise to help you maintain your results is this: keep a healthy diet but don’t starve yourself. Again, if you burn more than you take in, your body starts burning fat. Finding the balance between exercise and intake allows you to firm without losing volume.

Have questions about maintaining your results? Call the Beverly Hills Brazilian Butt Lift expert Dr. William Bruno at 310.461.3855 today. He’s here to help.

What’s the Difference Between Liposuction and a Tummy Tuck?

In a culture where we have just about everything at our fingertips, it’s no surprise that cosmetic surgery has become a normal part of our lives. It’s so readily discussed and accepted that the names of certain procedures are sometimes used interchangeably, though they are, in fact, very different. West Hollywood tummy tuck patients often find themselves confused as to what’s involved with a tummy tuck versus liposuction, so allow us to clear up common misunderstandings between the two.

West Hollywood Tummy Tuck Patient Facts

Aside from the obvious difference that a tummy tuck is performed on the abdomen, whereas liposuction can be performed on many areas of the body, here are the main defining points of a tummy tuck:

  • A horizontal incision is made above the pubic bone that extends from hip to hip
  • Excess skin left over from pregnancy, weight loss, or other issues is surgically removed from the abdominal area
  • Abdominal muscles are realigned and tightened using specialized sutures that lend additional strength and support to restore a flat abdominal wall
  • The belly button may be repositioned to give it a natural appearance on the new flatter abdomen
  • Patients typically return to normal activity between one to two weeks after surgery

Liposuction Facts

  • A tiny incision is made in the target area
  • The procedure can be performed under general or local anesthesia at the patient’s preference
  • Excess fat is suctioned through a small metal tube called a cannula from deep under the skin to avoid any contour irregularities
  • Most patients return to normal activity within about 3 days of the procedure

If you’re looking to restore a flatter, sexier abdominal contour, West Hollywood tummy tuck & liposuction expert Dr. William Bruno can determine which procedure is best for you. Call 310.461.3855 and schedule your free consultation today.

How Visible Will My Tummy Tuck Scar Be?

tummy-tuck-scarYou’re torn. You look in the mirror at that lower-belly bulge and already know working out isn’t going to help. On the other hand, you wonder if having surgery to correct it will leave you with a scar you’ll be even more embarrassed of. Many West Hollywood tummy tuck patients have struggled with the same decision, so you aren’t alone. The truth of the matter, though, is probably much easier to go along with than you may have heard.

Our Business Is Helping You Look Your Best

This may seem like it should go without saying, but Dr. Bruno cares about the way you look and feel after your procedure. Some cosmetic surgeons may treat you like you’re just a stranger paying for a service and happily take your money without being invested in the outcome, but for Dr. Bruno, it’s about understanding YOUR desires and helping YOU achieve them in a way you can be confident in for years to come.

Scar Location And Treatment

Because of his commitment to outstanding results, Dr. Bruno will perform your tummy tuck with a functional outcome in mind. Your incision is made in a low arc above the pelvic bone so you won’t have to worry about it showing when you wear your favorite swimsuit bottoms or underwear. Your scar will usually take from 6 months to a year to lighten to its final state, but there are also things you can do to help improve it along the way. The regular use of silicone tape and silicone gel after your procedure can significantly help in making your scar as inconspicuous as possible.

Don’t let worry keep you from having the sexy abdominal contour you’ve been dreaming of. West Hollywood tummy tuck expert Dr. William Bruno is committed to giving you results to be proud of. Call 310.461.3855 today to schedule your consultation.